--- title: El Blog de Audiense - Datos, Insights, Acción! | Ellis Mbeh description: Ellis Mbeh is the Founder and Principal of Pivotal New Media, a social media marketing consultancy focused on aligning digital efforts back to business’s bottom line profits. At Pivotal, every solution is developed with the customer at the starting point and powered with insights from social media data analysis. Ellis spent the early part of his career on the agency side supporting social media efforts for entertainment, movie, CPG, hospitality, and grocery industries. Eventually, he transitioned to leading strategy development with in-house digital marketing teams in insurance and aerospace organizations. Is he obsessed? Possibly. 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Recursos - [Programa de afiliados](https://resources.audiense.com/affiliates) - [Centro de Ayuda](https://help.audiense.com/es/knowledge) - [Estado de Audiense](https://status.audiense.com/) - [Audiense Security](https://resources.audiense.com/blog/audiense-is-now-soc-2-compliant) - [Product Portal](https://portal.productboard.com/audiense/4-product-portal-roadmap/tabs/6-planned) - Productos - [Insights](https://es.audiense.com/productos/audiense-insights/) - [Connect](https://es.audiense.com/productos/audiense-connect/) ![Ellis Mbeh](https://inbound.audiense.com/hubfs/IMG_1022%202.jpg) # Ellis Mbeh Ellis Mbeh is the Founder and Principal of Pivotal New Media, a social media marketing consultancy focused on aligning digital efforts back to business’s bottom line profits. At Pivotal, every solution is developed with the customer at the starting point and powered with insights from social media data analysis. Ellis spent the early part of his career on the agency side supporting social media efforts for entertainment, movie, CPG, hospitality, and grocery industries. Eventually, he transitioned to leading strategy development with in-house digital marketing teams in insurance and aerospace organizations. Is he obsessed? Possibly. But his passion is infectious! ## All stories by Ellis ### Other Authors - [Alexe Brasseur (2)](https://inbound.audiense.com/es/blog/author/alexe-brasseur) - [Alfredo Artiles - CTO and Co-Founder (1)](https://inbound.audiense.com/es/blog/author/alfredo-artiles) - [Alina Tytarenko (1)](https://inbound.audiense.com/es/blog/author/alina-tytarenko) - [Ana Vico - Product Manager (5)](https://inbound.audiense.com/es/blog/author/ana-vico) - [Andy Vale (1)](https://inbound.audiense.com/es/blog/author/andy-vale) - [Becky Livingston (1)](https://inbound.audiense.com/es/blog/author/becky-livingston) - [Brent Barnhart (8)](https://inbound.audiense.com/es/blog/author/brent-barnhart) - [Carlos Serra - COO (6)](https://inbound.audiense.com/es/blog/author/carlos-serra) - [Carmen Méndez (14)](https://inbound.audiense.com/es/blog/author/carmen-méndez) - [Cassie Hayes (1)](https://inbound.audiense.com/es/blog/author/cassie-hayes) - [Céline Geeurickx (11)](https://inbound.audiense.com/es/blog/author/céline-geeurickx) - 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[Juan Fernández (1)](https://inbound.audiense.com/es/blog/author/juan-fernández) - [Katelyn Bourgoin (1)](https://inbound.audiense.com/es/blog/author/katelyn-bourgoin) - [Kindra Svendsen (1)](https://inbound.audiense.com/es/blog/author/kindra-svendsen) - [Kristen Hicks (4)](https://inbound.audiense.com/es/blog/author/kristen-hicks) - [Leanne Cochrane (3)](https://inbound.audiense.com/es/blog/author/leanne-cochrane) - [Leticia Polese (181)](https://inbound.audiense.com/es/blog/author/leticia-polese) - [Louisa Livingston (1)](https://inbound.audiense.com/es/blog/author/louisa-livingston) - [Marco Giuliani (1)](https://inbound.audiense.com/es/blog/author/author-marco-giuliani) - [Michael Brito (9)](https://inbound.audiense.com/es/blog/author/michael-brito) - [Michelle Deery (2)](https://inbound.audiense.com/es/blog/author/michelle-deery) - [Michelle Garrett (1)](https://inbound.audiense.com/es/blog/author/michelle-garrett) - [Mike White (4)](https://inbound.audiense.com/es/blog/author/mike-white) - 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[Richard Bowman & David Boyle (1)](https://inbound.audiense.com/es/blog/author/richard-bowman-david-boyle) - [Roisin Mcnamara - Client Services Manager and Product Specialist (4)](https://inbound.audiense.com/es/blog/author/roisin-mcnamara) - [Rory Hope (1)](https://inbound.audiense.com/es/blog/author/rory-hope) - [Salima Sánchez (1)](https://inbound.audiense.com/es/blog/author/salima-sánchez) - [Saman Bhatti - Head of Growth (2)](https://inbound.audiense.com/es/blog/author/saman-bhatti) - [Saurabh Wani (1)](https://inbound.audiense.com/es/blog/author/saurabh-wani) - [Sheyla Corredera (5)](https://inbound.audiense.com/es/blog/author/sheyla-corredera) - [Tan Sukhera (1)](https://inbound.audiense.com/es/blog/author/tan-sukhera) - [Tara Twyman - Head of Product Partnerships (9)](https://inbound.audiense.com/es/blog/author/tara-twyman) [![](https://inbound.audiense.com/hubfs/Blog%20Posts%20Images/Audiense%20blog%20-%20Audience%20affinities.png)](https://inbound.audiense.com/es/blog/afinidades-de-audiencia-capacidad-para-impulsar-marcas) [Inteligencia de audiencias](https://inbound.audiense.com/es/blog/tag/inteligencia-de-audiencias) ### [El poder de las afinidades de audiencia para impulsar a las marcas](https://inbound.audiense.com/es/blog/afinidades-de-audiencia-capacidad-para-impulsar-marcas) Feb 3, 2021, 9:32:15 AM 6 min read 1 min read 1 min read [![logo-audiense](https://inbound.audiense.com/hubfs/logo-audiense.svg "logo-audiense")](https://www.audiense.com) 8 Devonshire Square London EC2M 4YD   #### Productos - 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