---
title: El Blog de Audiense - Datos, Insights, Acción! | Louisa Livingston
description: Co-Founder, Audience Strategies | Louisa helps companies and brands grow and has worked with some of the world’s most prestigious luxury and entertainment brands. From EMI Music to Hachette and Harrods she has built Consumer Insight, CRM and Innovation capabilities that genuinely help make better decisions. More recently she has authored a book in a series called PROMPT all about how ChatGPT can help drive growth in Fashion Retail.
---

[![a-recursos](https://inbound.audiense.com/hs-fs/hubfs/a-recursos.png?width=1256&height=190&name=a-recursos.png "a-recursos")](https://inbound.audiense.com/?hsLang=es)

[![Contact Us](https://no-cache.hubspot.com/cta/default/369237/66241630-f5ca-4365-88f9-ac2f20dbf86a.png)](https://cta-redirect.hubspot.com/cta/redirect/369237/66241630-f5ca-4365-88f9-ac2f20dbf86a)

[![Login](https://no-cache.hubspot.com/cta/default/369237/ec1facdd-c6f7-488b-9b84-61aa40046f35.png)](https://cta-redirect.hubspot.com/cta/redirect/369237/ec1facdd-c6f7-488b-9b84-61aa40046f35)

- Educación 
    - [Blog](https://recursos.audiense.com/blog)
    - [eBooks](http://recursos.audiense.com/ebooks/)
    - [Webinars](http://recursos.audiense.com/on-demand/)
    - [Podcasts](https://resources.audiense.com/podcasts)
    - [Informes](https://recursos.audiense.com/informes)
- Por qué Audiense 
    - [Casos de Éxito](http://recursos.audiense.com/casos-de-exito/)
    - [Por qué Audiense](https://resources.audiense.com/why-audiense)
- Recursos 
    - [Programa de afiliados](https://resources.audiense.com/affiliates)
    - [Centro de Ayuda](https://help.audiense.com/es/knowledge)
    - [Estado de Audiense](https://status.audiense.com/)
    - [Audiense Security](https://resources.audiense.com/blog/audiense-is-now-soc-2-compliant)
    - [Product Portal](https://portal.productboard.com/audiense/4-product-portal-roadmap/tabs/6-planned)
- Productos 
    - [Insights](https://es.audiense.com/productos/audiense-insights/)
    - [Connect](https://es.audiense.com/productos/audiense-connect/)

[![INSCRIBETE](https://no-cache.hubspot.com/cta/default/369237/c8d41fc9-a774-4e32-942f-67d088a8cab5.png)](https://cta-redirect.hubspot.com/cta/redirect/369237/c8d41fc9-a774-4e32-942f-67d088a8cab5)

- [Español](https://inbound.audiense.com/es/blog/author/louisa-livingston)
- [English](https://inbound.audiense.com/en/blog/author/louisa-livingston)

[![a-recursos](https://inbound.audiense.com/hs-fs/hubfs/a-recursos.png?width=1256&height=190&name=a-recursos.png "a-recursos")](https://inbound.audiense.com/?hsLang=es)

[![Contact Us](https://no-cache.hubspot.com/cta/default/369237/66241630-f5ca-4365-88f9-ac2f20dbf86a.png)](https://cta-redirect.hubspot.com/cta/redirect/369237/66241630-f5ca-4365-88f9-ac2f20dbf86a)

[![Login](https://no-cache.hubspot.com/cta/default/369237/ec1facdd-c6f7-488b-9b84-61aa40046f35.png)](https://cta-redirect.hubspot.com/cta/redirect/369237/ec1facdd-c6f7-488b-9b84-61aa40046f35)

- Educación 
    - [Blog](https://recursos.audiense.com/blog)
    - [eBooks](http://recursos.audiense.com/ebooks/)
    - [Webinars](http://recursos.audiense.com/on-demand/)
    - [Podcasts](https://resources.audiense.com/podcasts)
    - [Informes](https://recursos.audiense.com/informes)
- Por qué Audiense 
    - [Casos de Éxito](http://recursos.audiense.com/casos-de-exito/)
    - [Por qué Audiense](https://resources.audiense.com/why-audiense)
- Recursos 
    - [Programa de afiliados](https://resources.audiense.com/affiliates)
    - [Centro de Ayuda](https://help.audiense.com/es/knowledge)
    - [Estado de Audiense](https://status.audiense.com/)
    - [Audiense Security](https://resources.audiense.com/blog/audiense-is-now-soc-2-compliant)
    - [Product Portal](https://portal.productboard.com/audiense/4-product-portal-roadmap/tabs/6-planned)
- Productos 
    - [Insights](https://es.audiense.com/productos/audiense-insights/)
    - [Connect](https://es.audiense.com/productos/audiense-connect/)

[![INSCRIBETE](https://no-cache.hubspot.com/cta/default/369237/c8d41fc9-a774-4e32-942f-67d088a8cab5.png)](https://cta-redirect.hubspot.com/cta/redirect/369237/c8d41fc9-a774-4e32-942f-67d088a8cab5)

- [Español](https://inbound.audiense.com/es/blog/author/louisa-livingston)
- [English](https://inbound.audiense.com/en/blog/author/louisa-livingston)

Search this site on Google

Search Google

**Menu**

[![Solicita una Llamada](https://no-cache.hubspot.com/cta/default/369237/af5a3ba9-6199-46d9-b01b-1926f3300be4.png)](https://cta-redirect.hubspot.com/cta/redirect/369237/af5a3ba9-6199-46d9-b01b-1926f3300be4)

[![INICIAR SESIÓN](https://no-cache.hubspot.com/cta/default/369237/879b1fe3-7690-4dbe-85c8-ebf65514446a.png)](https://cta-redirect.hubspot.com/cta/redirect/369237/879b1fe3-7690-4dbe-85c8-ebf65514446a)

- Educación 
    - [Blog](https://recursos.audiense.com/blog)
    - [eBooks](http://recursos.audiense.com/ebooks/)
    - [Webinars](http://recursos.audiense.com/on-demand/)
    - [Podcasts](https://resources.audiense.com/podcasts)
    - [Informes](https://recursos.audiense.com/informes)
- Por qué Audiense 
    - [Casos de Éxito](http://recursos.audiense.com/casos-de-exito/)
    - [Por qué Audiense](https://resources.audiense.com/why-audiense)
- Recursos 
    - [Programa de afiliados](https://resources.audiense.com/affiliates)
    - [Centro de Ayuda](https://help.audiense.com/es/knowledge)
    - [Estado de Audiense](https://status.audiense.com/)
    - [Audiense Security](https://resources.audiense.com/blog/audiense-is-now-soc-2-compliant)
    - [Product Portal](https://portal.productboard.com/audiense/4-product-portal-roadmap/tabs/6-planned)
- Productos 
    - [Insights](https://es.audiense.com/productos/audiense-insights/)
    - [Connect](https://es.audiense.com/productos/audiense-connect/)

![Louisa Livingston](https://inbound.audiense.com/hubfs/LL%202023.jpg)

# Louisa Livingston

Co-Founder, Audience Strategies

<https://www.linkedin.com/in/louisalivingston/> <https://www.audiencestrategies.com/>

Louisa helps companies and brands grow and has worked with some of the world’s most prestigious luxury and entertainment brands. From EMI Music to Hachette and Harrods she has built Consumer Insight, CRM and Innovation capabilities that genuinely help make better decisions. More recently she has authored a book in a series called PROMPT all about how ChatGPT can help drive growth in Fashion Retail.

## All stories by Louisa

### Other Authors

- [Alexe Brasseur (2)](https://inbound.audiense.com/es/blog/author/alexe-brasseur)
- [Alfredo Artiles - CTO and Co-Founder (1)](https://inbound.audiense.com/es/blog/author/alfredo-artiles)
- [Alina Tytarenko (1)](https://inbound.audiense.com/es/blog/author/alina-tytarenko)
- [Ana Vico - Product Manager (5)](https://inbound.audiense.com/es/blog/author/ana-vico)
- [Andy Vale (1)](https://inbound.audiense.com/es/blog/author/andy-vale)
- [Becky Livingston (1)](https://inbound.audiense.com/es/blog/author/becky-livingston)
- [Brent Barnhart (8)](https://inbound.audiense.com/es/blog/author/brent-barnhart)
- [Carlos Serra - COO (6)](https://inbound.audiense.com/es/blog/author/carlos-serra)
- [Carmen Méndez (14)](https://inbound.audiense.com/es/blog/author/carmen-méndez)
- [Cassie Hayes (1)](https://inbound.audiense.com/es/blog/author/cassie-hayes)
- [Céline Geeurickx (11)](https://inbound.audiense.com/es/blog/author/céline-geeurickx)
- [Dr Jillian Ney (4)](https://inbound.audiense.com/es/blog/author/dr-jillian-ney)
- [Edward Bass (5)](https://inbound.audiense.com/es/blog/author/edward-bass)
- [Ellis Mbeh (1)](https://inbound.audiense.com/es/blog/author/ellis-mbeh)
- [Freya Laskowski (1)](https://inbound.audiense.com/es/blog/author/freya-laskowski)
- [Invitado (18)](https://inbound.audiense.com/es/blog/author/invitado)
- [Jackie Davies (65)](https://inbound.audiense.com/es/blog/author/jackie-davies)
- [Jacqueline Zote (32)](https://inbound.audiense.com/es/blog/author/jacqueline-zote)
- [Jason Thibault (3)](https://inbound.audiense.com/es/blog/author/jason-thibault)
- [Javier Burón - Co-Founder (19)](https://inbound.audiense.com/es/blog/author/javier-buron)
- [Jay Owens (2)](https://inbound.audiense.com/es/blog/author/jay-owens)
- [Jeremy Hollow (1)](https://inbound.audiense.com/es/blog/author/jeremy-hollow)
- [Jose Maria (1)](https://inbound.audiense.com/es/blog/author/jose-maria)
- [Josephine Durney - Product Marketer & Relationship Manager (18)](https://inbound.audiense.com/es/blog/author/josephine-durney)
- [Juan Fernández (1)](https://inbound.audiense.com/es/blog/author/juan-fernández)
- [Katelyn Bourgoin (1)](https://inbound.audiense.com/es/blog/author/katelyn-bourgoin)
- [Kindra Svendsen (1)](https://inbound.audiense.com/es/blog/author/kindra-svendsen)
- [Kristen Hicks (4)](https://inbound.audiense.com/es/blog/author/kristen-hicks)
- [Leanne Cochrane (3)](https://inbound.audiense.com/es/blog/author/leanne-cochrane)
- [Leticia Polese (181)](https://inbound.audiense.com/es/blog/author/leticia-polese)
- [Louisa Livingston (1)](https://inbound.audiense.com/es/blog/author/louisa-livingston)
- [Marco Giuliani (1)](https://inbound.audiense.com/es/blog/author/author-marco-giuliani)
- [Michael Brito (9)](https://inbound.audiense.com/es/blog/author/michael-brito)
- [Michelle Deery (2)](https://inbound.audiense.com/es/blog/author/michelle-deery)
- [Michelle Garrett (1)](https://inbound.audiense.com/es/blog/author/michelle-garrett)
- [Mike White (4)](https://inbound.audiense.com/es/blog/author/mike-white)
- [Molly Ploe (1)](https://inbound.audiense.com/es/blog/author/molly-ploe)
- [Natalya Bucuy (1)](https://inbound.audiense.com/es/blog/author/natalya-bucuy)
- [Nico Castro (2)](https://inbound.audiense.com/es/blog/author/nico-castro)
- [Oliver Lewis (1)](https://inbound.audiense.com/es/blog/author/oliver-lewis)
- [Oliver Thyra (1)](https://inbound.audiense.com/es/blog/author/oliver-thyra)
- [Orsolya Szlahotka-Gödri (1)](https://inbound.audiense.com/es/blog/author/orsolya-szlahotka-gödri)
- [Pat Timmons (1)](https://inbound.audiense.com/es/blog/author/pat-timmons)
- [Patrick Fagan (1)](https://inbound.audiense.com/es/blog/author/patrick-fagan)
- [Paz Segura - Marketing Manager (234)](https://inbound.audiense.com/es/blog/author/paz-segura)
- [Priya McNamara (1)](https://inbound.audiense.com/es/blog/author/priya-mcnamara)
- [Rachel May Quin (55)](https://inbound.audiense.com/es/blog/author/rachel-may-quin)
- [Rahul Jerome (8)](https://inbound.audiense.com/es/blog/author/rahul-jerome)
- [Raven Wheatley Hawkins (1)](https://inbound.audiense.com/es/blog/author/raven-wheatley-hawkins)
- [Richard Bowman & David Boyle (1)](https://inbound.audiense.com/es/blog/author/richard-bowman-david-boyle)
- [Roisin Mcnamara - Client Services Manager and Product Specialist (4)](https://inbound.audiense.com/es/blog/author/roisin-mcnamara)
- [Rory Hope (1)](https://inbound.audiense.com/es/blog/author/rory-hope)
- [Salima Sánchez (1)](https://inbound.audiense.com/es/blog/author/salima-sánchez)
- [Saman Bhatti - Head of Growth (2)](https://inbound.audiense.com/es/blog/author/saman-bhatti)
- [Saurabh Wani (1)](https://inbound.audiense.com/es/blog/author/saurabh-wani)
- [Sheyla Corredera (5)](https://inbound.audiense.com/es/blog/author/sheyla-corredera)
- [Tan Sukhera (1)](https://inbound.audiense.com/es/blog/author/tan-sukhera)
- [Tara Twyman - Head of Product Partnerships (9)](https://inbound.audiense.com/es/blog/author/tara-twyman)

<https://inbound.audiense.com/es/blog/la-ia-generativa-lo-esta-cambiando-todo>

[Estrategia digital](https://inbound.audiense.com/es/blog/tag/estrategia-digital)

### [La IA generativa lo está cambiando todo](https://inbound.audiense.com/es/blog/la-ia-generativa-lo-esta-cambiando-todo)

 Jun 22, 2023, 7:30:00 AM

 7 min read

 1 min read

 1 min read

[![logo-audiense](https://inbound.audiense.com/hubfs/logo-audiense.svg "logo-audiense")](https://www.audiense.com)

8 Devonshire Square  
London  
EC2M 4YD

 

<https://www.facebook.com/audienseco> <https://www.linkedin.com/company/audiense/> <https://twitter.com/AudienseCo> <https://www.instagram.com/audiense/> <https://audiense.com/feed/>

#### Productos

- [Audiense Insights](https://es.audiense.com/products/audiense-insights/)
- [Audiense Connect](https://es.audiense.com/products/audiense-connect/)

#### Recursos

- [Blog](https://inbound.audiense.com/es/blog)
- [Casos de Éxito](http://recursos.audiense.com/casos-de-exito/)
- [eBooks](http://recursos.audiense.com/ebooks/)
- [Webinars](http://recursos.audiense.com/on-demand/)
- [Podcasts](https://resources.audiense.com/podcasts)
- [Centro de Ayuda](https://help.audiense.com/es/knowledge)

#### Sobre Nosotros

- [Por qué Audiense](https://resources.audiense.com/why-audiense)
- [El Equipo](https://sobrenosotros.audiense.com/)
- [Careers](https://aboutus.audiense.com/careers)
- [Contacto](https://es.audiense.com/contacto/)
- [R + D](https://sobrenosotros.audiense.com/id)

[Inglés](https://audiense.com/)      [Español](https://es.audiense.com/)

 

[Política de Privacidad](http://legal.audiense.com/privacy-policy?hsLang=es)      [Documentos Legales](http://legal.audiense.com/?hsLang=es)